🏛️ Freie Universität Berlin • School of Business & Economics

Shaping the Future of Digital Entrepreneurship

The Digital Entrepreneurship Hub (DEH) bridges cutting-edge academic research on digital ecosystems and AI transformation, experiential entrepreneurship education, and science-based startup incubation in Berlin.

DE-Hub Logo
Est. 2018 at FU Berlin
Digital Entrepreneurship Hub
3 Levels
Macro • Meso • Micro Research
150+
Supported Startups & Ventures
Founded by: Univ.-Prof. Dr. Martin Gersch, Univ.-Prof. Dr. Hannes Rothe & Prof. Dr. Janina Sundermeier
Our Mission

Uniting Research, Education & Startup Ecosystems

Founded by Univ.-Prof. Dr. Martin Gersch, Univ.-Prof. Dr. Hannes Rothe, and Prof. Dr. Janina Sundermeier at the Department of Management (School of Business & Economics), DE-Hub serves as the central contact point for digital entrepreneurship.

Research

Research (Macro, Meso, Micro)

We investigate digital platform economies and bio/health data ecosystems (Macro), organizational transformation (Meso), and founder behavior & diversity (Micro).

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Education

Entrepreneurship Education

Experiential formats like the Funpreneur Competition, BusinessplanLab, and Entrepreneurship with Purpose empower students across disciplines to turn ideas into reality.

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Startups

Startups, K.I.E.Z. & Transfer

Through initiatives such as K.I.E.Z., Berliner Startup Stipendium Health, Science & Startups, and WoMenventures, we bridge academic research and venture creation.

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News & Events

Latest News & Milestones

Research grants, conferences, publications, events, and startup milestones.

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Flagship Research

Funded Research & Digital Ecosystems

Interdisciplinary research consortia with partners across science, healthcare, and industry.

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HEALTH-X dataLOFT, EHDS4ALL & ReDiGe — European Health Data Space & Digital Care Macro • BMWK / GAIA-X / BMBF / G-BA

HEALTH-X dataLOFT, EHDS4ALL & ReDiGe — European Health Data Space & Digital Care

Led by Univ.-Prof. Dr. Martin Gersch, this flagship research cluster develops a citizen-centered European Health Data Space (HEALTH-X dataLOFT, EHDS4ALL, Data Wallet App, EHDA e.V., Data4Good) and evaluates Digital Health Applications (ReDiGe, EvalDiGe, CaringS).

AURORA seizmic (EIT-KIC) & AI-Driven Sustainable Digital Ecosystems Meso • EIT-KIC / EU / BMBF

AURORA seizmic (EIT-KIC) & AI-Driven Sustainable Digital Ecosystems

Directed by Univ.-Prof. Dr. Hannes Rothe, this research stream combines European social entrepreneurship via AI-driven mentorship (AURORA seizmic), 6G startup ecosystems (CellPort), sustainable AI transformation, and entrepreneurial digital resilience.

Hello Diversity! Lab, Deep-Level Diversity & WoMenventures (NFUSION) Micro • FU Berlin / BMBF / Stifterverband

Hello Diversity! Lab, Deep-Level Diversity & WoMenventures (NFUSION)

Directed by Prof. Dr. Janina Sundermeier, this research stream examines deep-level diversity dimensions (personality traits, career aspirations) in founding teams, digital technologies for women entrepreneurs, and the Hello Diversity! Lab & Podcast.

Leadership & Team

Founders & Academic Leadership

Founded by Univ.-Prof. Dr. Martin Gersch, Univ.-Prof. Dr. Hannes Rothe, and Prof. Dr. Janina Sundermeier.

Meet the Full Team →
Martin Gersch
Co-Founder & Director • Univ.-Prof. of Business Administration, Information & Organization (FU Berlin & ECDF)

Univ.-Prof. Dr. Martin Gersch

University Professor (Univ.-Prof. Dr.) of Business Administration, Information, and Organization at Freie Universität Berlin and Principal Investigator at the Einstein Center Digital Future (ECDF). Leads research on the European Health Data Space (HEALTH-X dataLOFT, EHDS4ALL, Data Wallet App, EHDA e.V., Data4Good), digital care evaluation (ReDiGe, EvalDiGe, CaringS), assistive robotics (RimA), and the Competence Center E-Commerce (CCEC).

Hannes Rothe
Co-Founder • Univ.-Prof. for Sustainability & Innovation in Digital Ecosystems (Uni Duisburg-Essen)

Univ.-Prof. Dr. Hannes Rothe

Co-founder of the Digital Entrepreneurship Hub, Chair for Sustainability and Innovation in Digital Ecosystems (SUST), Board Member of GUIDE, and head of the Place Beyond Bytes co-creation lab. Honored with the UNIPRENEURS Award 2026 (Germany’s highest distinction for university entrepreneurship). Leads EHDS4ALL, SMART GUIDE, KI4KMU, and is part of AURORA seizmic (EIT-KIC), CellPort 6G, and open bio-data & AI ecosystem research.

Janina Sundermeier
Co-Founder & Director • Professor of Digital Entrepreneurship & Diversity (FU Berlin)

Prof. Dr. Janina Sundermeier

Professor of Business Administration, specifically Digital Entrepreneurship and Diversity at Freie Universität Berlin, and Ambassador for Women’s Entrepreneurship in NFUSION. Founder of the Hello Diversity! Lab, Podcast & Meetup series and WoMenventures, researching deep-level diversity dimensions in founding teams, startup networks, and social impact ventures.

Venture Transfer & Incubation

Transfer Programs & Incubated Ventures

From classroom ideation to DeepTech and AI venture funding with K.I.E.Z., Science & Startups, and Berliner Startup Stipendium.

K.I.E.Z. — Artificial Intelligence Entrepreneurship Center

K.I.E.Z. — Artificial Intelligence Entrepreneurship Center

Bridging Academic AI Research and High-Growth AI Ventures in Berlin

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Berliner Startup Stipendium — Health (BSS Health)

Berliner Startup Stipendium — Health (BSS Health)

€2,000+/month per founder & tailored mentoring for Digital Health and MedTech teams

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Science & Startups (Berlin University Alliance)

Science & Startups (Berlin University Alliance)

Joint Startup Support of FU Berlin, HU Berlin, TU Berlin & Charité

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NFUSION (FU Berlin) & Place Beyond Bytes / GUIDE

NFUSION (FU Berlin) & Place Beyond Bytes / GUIDE

Entrepreneurs Network of Freie Universität Berlin, Women’s Entrepreneurship & Co-Creation Ecosystems

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Selected Startups & Alumni from the DE-Hub Ecosystem
Network & Partners

Academic, Institutional & Industry Partners